VISION MEETS PROCESS
A content strategist with tactical prowess.
A program leader with keen creative insight.
[Superpowers for the attention economy.]
FOCUS
The title fluctuates -- integrated producer, interactive project manager, multi-channel content strategist -- but at the core I'm a producer who straddles the areas of content strategy, user experience and project management -- from ideation through launch stages.
I offer expertise acting as liaison between different functional teams, keeping content initiatives on track, on budget, and on mission. Most critically, I assure everyone maintains a sense of humor and commitment as projects intensify, scopes shift and client deliverables morph -- as they invariably do.
MODUS OPERANDI
I bring the following skill sets:
> integrated project management
> content strategy and management
> gap analysis & content/style auditing
> creative process development
> producing for film & video
> social media concept development
> tribute & sizzle reel production
> PR and brand story profiling
> marketing writing and editing
> new business pitches
Northwest Chapter Industry Outreach Committee
Proud committee member serving the San Francisco-based NW chapter of the Producers Guild of America.
RANGE
A DIVERSE BACKGROUND
THAT INTERSECTS ENTERTAINMENT,
MEDIA AND
E-COMMERCE.
I've overseen a range of projects encompassing on-site and remote teams – ranging from live entertainment, presentation graphics, interactive content, viral videos, e-commerce, corporate sizzle reels and social media assets – and have created and implemented processes to surface the most compelling and results-driven work from my teams.